Aimed at this session to develop the skills of a man of sale, raising their efficiency and thus their ability to offer products that deal on existing and prospective clients and the completion of the deals of selling a success and to increase the volume of sales -The basic concepts in the area of sales and sales function and their relationship marketing activity -The characteristics and advantages of the man effective sale and its role in the marketing of the products of the company -The nature and quality of the products of the benign sales man - and features competition